As the well-known saying goes “As CEO, you can count on two things – you will never be given a cold cup of coffee, and you will never hear the whole truth.”
We work hard to ensure that CEOs receive the information they need to be effective and to adjust their thinking to not perpetuate the challenge.
We start with a 360-degree review of the opportunities, the size of the prize, the company’s current performance, vision, purpose and business model. We focus on what matters, your people. After that, the strategies come together, and the outcomes take care of themselves.
We take the time to understand how things are currently done and then ask, “Does this make sense?” The goal is to make continuous progress toward something. It doesn’t have to be perfect. What’s critical for an organization is recovery from a challenging stretch of time.
Jeff Baldassari – Founder & CEO
- Two decades of CEO manufacturing experience, multi-site and multi-shift operations
- 15 years of distribution industry board experience
- 17-year track record of creating and nurturing exceptional partnerships with labor unions (Carpenters, Steelworkers and Communication Workers)
- Created a nationally and regionally recognized second-chance hiring program for ex-felons
- Passed the Ohio CPA exam
- Best of the Best, Best in Manufacturing Winner – Spirit of the Entrepreneur, Inland Empire Center for Entrepreneurship at CSU San Bernardino, November 2021
Leslie Morales – COO
- Over 20 years of executive experience in the manufacturing, automotive and retail space.
- Demonstrated ability to design internal operating systems that generate sustained profitability.
- Earned national corporate recognition for Exceptional Achievement in Operations and Business Management.
- Mentored 200+ co-workers that led to their promotions at both regional and national levels.
- Experienced leader who navigates the challenges of business crisis, crafting solutions to preserve the workforce while increasing revenue, cutting costs and increasing cash flow.
- Led a nationally and regionally recognized second-chance hiring program for ex-felons.
